Product Features

A layered super app built around local life.

Nagrik combines information, commerce, community utility, and premium personalization in one product system instead of scattering them across separate apps.

Nagrik feature overview

News

Hyperlocal, regional, and national coverage personalized by language and geography.

Commerce

Business listings and classifieds connect nearby demand with nearby supply.

Personalization

Astrology and member-specific flows turn the product into a repeat-use habit.

Five daily-use layers, tightly connected.

Each product layer can stand on its own, but the stronger story is how they reinforce each other inside one neighborhood platform.

Hyperlocal News

Personalized feeds spanning local, national, politics, business, sports, technology, crime, entertainment, and lifestyle coverage.

News Reels

Tap-through short-form story consumption for fast attention windows and lightweight news summaries.

Local Business Directory

Category-led merchant discovery for restaurants, hospitals, schools, doctors, shops, and services with direct actions built in.

Classified Marketplace

Jobs, property, rent, services, vehicles, electronics, agriculture, and marriage listings designed to stay hyperlocal.

Civic Issues

Roads, garbage, water, street lights, infrastructure, and government issue reporting for community participation.

Hyper Personalized Astrology

Member-specific predictions, chat, and premium guidance built as the platform's strongest monetization engine.

High-value experiences across the product.

The goal is not just breadth. It is repeated, practical usefulness across multiple moments in the day.

N1

Language Selection

Start with a language-native product experience that feels welcoming from the first screen.

N2

Location Filters

State, district, assembly constituency, and city-level personalization.

N3

Category Feeds

National, politics, business, crime, entertainment, sports, technology, and lifestyle.

B1

Business Search

Find nearby merchants by category with merchant-friendly card design.

B2

Direct Contact

Call, navigate, and WhatsApp actions reduce the distance from discovery to action.

C1

Classified Posting

Local selling and listing across core neighborhood transaction categories.

C2

Hyperlocal Relevance

Listings stay closer to where the user lives, increasing usefulness and trust.

A1

Daily Horoscope

Member-level prediction generation based on actual birth attributes.

A2

Lucky Time

Daily timing guidance adds repeat behavior and practical stickiness.

A3

AI Chat

Conversational astrology assistance for ongoing engagement and monetization.

A4

Kundli Match

Compatibility assistance extends the premium value proposition beyond daily forecasts.

U1

Bookmarks and Shareability

Save and revisit useful content across news and predictions.

The app grows stronger as more daily needs live together.

News builds habit. Businesses and classifieds expand local utility. Astrology drives paid engagement. Civic tools increase neighborhood relevance. The combined system becomes greater than any individual tab.

Habit

News and reels bring users back frequently.

Utility

Businesses, classifieds, and civic surfaces make the app practical.

Monetization

Astrology converts affinity into paid subscriptions and repeat premium use.